Insider's Perspective

We met Lisa, founder and owner of the boutique travel planning company Tonic Travel, to hear her perspective on travel and the traveler’s headspace today. 

"Travel makes people feel excited. Travel planning makes people feel overwhelmed."

"Online travel planning is fantastic for quick comparisons, new ideas and inspiration, but people tend to feel vulnerable and ironically - given the volume of available opinions - alone."

It used to be that someone else was 'on your side' (your travel agent), now it's just you trying to find your way through all the complexity. 

Unlike all the others, Kayak can be the online brand that's on their side.